Business Design

Business design combines human-centered design and agile experimentation to develop businesses. Monad helps identify opportunities, refine ideas, and build viable business models in collaboration with customers and stakeholders. The result is actionable solutions that stand the test of time and support strategic goals.

How We Can Help

Idea Validation and Refinement

It’s smart to test new business initiatives with potential customers and other stakeholders as early as possible.

Business Model Design

Building an efficient and strategically aligned business model is a key success factor.

Aligning Offering and Business Model

There are no “objectively best” business models—their effectiveness emerges from the symbiosis between the offering and the target audience.

Pricing Strategies and Models

Pricing is a crucial part of any product or service. It communicates value perceptions, and a well-functioning pricing model enables transactions.

Go-To-Market Strategies

By researching and testing target audiences, value propositions, and onboarding before launch, guesswork can be reduced significantly.

Organizational Design

The structure, roles, and responsibilities of an organization must support its business goals.

From Idea to Profitable Business

In many cases, the most cost-effective way to find solutions is to follow design principles, emphasizing continuous experimentation and meaningful human interaction. Business design develops business in a human-centered way, using design thinking methodology and tools. Prototypes can also live in an Excel sheet.

Rapid validation of ideas and co-design of business models with customers and stakeholders is an effective way to find the right direction quickly. Involving customers early on also helps to understand whether the offering and business model align well—or if friction is introduced to the customer experience.

Understanding as a Starting Point for Design

Whether creating a new business or a digital solution, we always start by mapping the current state and building an understanding of the business goals and context. We also explore perspectives from stakeholders relevant to the overall picture.

Our design process is guided by various service design methods, including broad-based research, co-creation, and bridge-building between stakeholders. Our strengths also include streamlined collaboration between designers and developers. This ensures we create a realistic and feasible design concept and a pleasant user experience.

  • Cense Analytics: The Prototype Clarified the Service Concept

    Cense analytics The Prototype Clarified the Service Concept and Strengthened Communication Cense Analytics is a Finnish company that develops technology

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Here’s How It Works

01

Get in Touch

You don’t need a polished business plan or a finished spec. The best way to move forward is to set up a casual conversation. Drop us a message or give Tomi a call!

02

Let’s Talk

We’ll go through your situation and needs together. We’ll explore if we can help. There’s no obligation and no cost at this stage.

03

We’ll Make a Proposal

Once we have a clearer picture of your needs, we’ll put together a proposal on how we could proceed.

Let’s Connect

Let’s go through your situation and needs together — and we’ll put together a proposal on how to move forward.